Marketing can be a challenge for many businesses and travel is no exception. When you are a travel entrepreneur who is responsible for everything from booking travel to designing and implementing a marketing strategy, it can be downright overwhelming. It’s no wonder so many people opt for using vendor-driven marketing. Many vendors create beautiful marketing …

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Your business card is a very important (and relatively inexpensive) piece of your Marketing Foundational tools and you will want to always have a good supply on hand – both for handing out individually to prospects you meet and for placing on a table at a trade show or festival at which you are exhibiting.  …

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