Blog

You know that marketing is essential to the success of your business, but finding time to do it can be a challenge when you are working on your own. This is especially true in wave season when you are super busy with client quotes and feel like you can’t keep up with the inquiries. Being …

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No!  This is a very common question and confuses many new advisors.  Many suppliers now require that you have an IATA card, CLIA card or other proof of being a bonafide travel advisor before they will extend discounts to you.  This is because of all the “hobbyist” or “card mill” people out there who just …

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Everyone wants to use the word “success” to describe their business. No one starts a business with a goal of making it mediocre or worse yet, failing. Of course, it happens all the time. So, what makes a “successful” travel business? Everyone has their own ideas, but I think there are 3 aspects that are …

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“Wave” season is the term used to describe the first few months of the calendar when you get the big wave of inquiries coming in for travel in the new year.  If you aren’t careful, if can also leave you feeling like you’ve been crushed by a rogue wave at the beach! So, how can …

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I totally get it!  Everyone has those dreams of knocking the socks off of their clients with amazing itineraries that include unique experiences they couldn’t get on their own.  And that is certainly part of the value they get when they book with you.  But, I want to ask you to think about your role …

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Over the past few weeks I hope you have taken some time to reflect on 2018 to determine what worked and what didn’t in your travel business. Did you make as much money as you’d like? Did you work with clients you love? Do you feel confident your marketing was effective for you? Now is …

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Over the past year I have said the following line hundreds of times, “There has never been a better time to work in travel!” And now the highly-respected travel industry research firm Phocuswright has released a report validating this statement. Well, what they actually said is, “The rise of the internet, mobile platforms and a …

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Happy Holidays and congratulations for thinking about this so early in your journey!  Relationship building is incredibly important and a little mention during the holidays is always a great idea!  It doesn’t have to cost a lot or take up much time.  Here are some suggestions: If you already have your weekly electronic newsletter in …

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Group travel as a way to improve your travel business income only makes sense – you plan one trip and sell it to multiple people. Easy, right? It’s not quite that easy, but working with groups certainly makes a big financial impact on the bottom line of many agents. Here are a few tips: Find …

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Great question!  Unfortunately, one of the weakest tools in most travel professionals’ tool belts is List-Building (or bringing in new leads into your sales funnel).  So, it sounds fabulous when you hear about lead generation programs in some of the host agency models.  But, be careful what you wish for!  Here are a few reasons …

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